Enterprise architecture patterns for multichannel management

Zusammenfassung
This paper describes a catalogue of patterns for multichannel management: functional structures for designing organizational and technical solutions that help organizations to manage and align the various information channels they use in communicating with their customers. The paper outlines the structure of the catalogue and the identification of the patterns, and describes an example pattern in more detail to give the reader an impression of the catalogue's content.
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  • BibTeX
Lankhorst, M. M. & Oude Luttighuis, P. H., (2009). Enterprise architecture patterns for multichannel management. In: Münch, J. & Liggesmeyer, P. (Hrsg.), Software Engineering 2009. Bonn: Gesellschaft für Informatik e.V.. (S. 31-42).
@inproceedings{mci/Lankhorst2009,
author = {Lankhorst, Marc M. AND Oude Luttighuis, Paul H. W. M.},
title = {Enterprise architecture patterns for multichannel management},
booktitle = {Software Engineering 2009},
year = {2009},
editor = {Münch, Jürgen AND Liggesmeyer, Peter} ,
pages = { 31-42 },
publisher = {Gesellschaft für Informatik e.V.},
address = {Bonn}
}
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Mehr Information

ISBN: 978-3-88579-244-4
ISSN: 1617-5468
Datum: 2009
Sprache: en (en)
Typ: Text/Conference Paper
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