The use of web tracking technologies and its compliance with the consent-requirement

Diel, Sarah; Heereman, Wendy; Spychalski, Dominik

Autor(en):

Zusammenfassung

Every day, numerous web tracking tools are used for advertising or as a basis for developing or improving products. The use of these technologies has a significant impact on the privacy of individuals, as they provide service providers with personal data and profiles can be created. From a user’s perspective, it is not always transparent which kind of data is collected and how it is used and transmitted through an interconnected ad ecosystem with a number of participants with primarily monetary interests. This paper analyzes the use of tracking technologies in current practice and its compliance to the consent-requirement of the GDPR.

Vollständige Referenz
BibTeX

Diel, S., Heereman, W. & Spychalski, D., (2021). The use of web tracking technologies and its compliance with the consent-requirement. In: , . (Hrsg.), INFORMATIK 2021. Gesellschaft für Informatik, Bonn. (S. 789-794). DOI: 10.18420/informatik2021-067

@inproceedings{mci/Diel2021,
author = {Diel, Sarah AND Heereman, Wendy AND Spychalski, Dominik},
title = {The use of web tracking technologies and its compliance with the consent-requirement},
booktitle = {INFORMATIK 2021},
year = {2021},
editor = {} ,
pages = { 789-794 } ,
doi = { 10.18420/informatik2021-067 },
publisher = {Gesellschaft für Informatik, Bonn},
address = {}
}

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